Market Report Nothing can stop the rally
By Todd Horwitz on Jun 13, 2021 at 7:52:37 AM

 Market Report Nothing can stop the rally



Todd Horwitz Chief Strategist

Be Prepared not Surprised.

As we have been writing for the last few weeks the markets are going to new highs. Last week the S+P achieved new highs while the Russell and Nasdaq were close. The Dow is the weakest but still in an uptrend. These quiet complacent conditions should continue to lead the markets higher.

This week the FED makes its decision on interest rates and there is virtually no chance that they will change their cheap money policy. It is obvious that they are clueless or hiding something with the same old story on transitory inflation. The CPI numbers indicate the FED is wrong.

Call buyers continue to lead the pack while selling naked puts is gaining momentum which knocks the VIX lower. Although the VIX is trading at 15 the action indicates its around 10. With the bullish positioning of selling Put spreads, covered calls and call spreads indications are the markets will continue higher.

The rally is being led by AMZN, AAPL, NIO, TSLA and TLRY which are tech and pot. Although there is little bearish action there are a few symbols being pressured. SPY, IWM, MSFT, NDX and BIIB. Interesting that there is bearish action in SPY and BIIB both making new highs last week.

As traders and investors, we have one thing to remember, follow the trend of the market. Be patient disciplined and leave your emotions out. The most important thing to remember is money management and self-control. 

Todd “Bubba” Horwitz

Trade Unafraid: Trading on Autopilot
By - Dan Raju, CEO at Tradier on Jun 9, 2021 at 8:29:48 PM


Most traders learn this lesson at one point or another: even if you are armed with great trading tools and a great strategy, it is hard to follow a trading plan to the T every time. Emotions and impulsivity often get in the way of leading productive trading strategies or mitigating loss. 

Aiming for Efficiency  

Founder and CEO of Grey Matter, LLC, Lee Grey wished for a platform that would help him prepare strategies and execute them efficiently, so he built one: Trade Unafraid. 

Trade Unafraid is for the trader who wants to execute plans with precision and without strategy-killing emotion. It helps you form your strategy, then executes it automatically, leaving you to relax on autopilot.

We asked Founder and CEO Lee Grey some questions about his vision, his product, and what customers think about Trade Unafraid. Read on to learn more about Grey’s product and vision. 

What is Trade Unafraid?

Trade Unafraid is an automated trading platform . . . [It’s] your trading wingman, and an easier-to-use trading platform, all in one. With Trade Unafraid, you create a Trade Plan consisting of a setup, filters, and the exit tactics of your choice. It can execute the whole Trade Plan on its own, or you can manually override if you choose. It will dynamically adjust candle trails, take profits, and even detect reversals, all with the goal of minimizing losses, maximizing gains, and reducing the stress of managing trades.”

Platform Screenshot 2

What prompted you to create Trade Unafraid? 

“I love the idea of patterns and artificial intelligence that can detect what the market will do next. The problem is the market doesn’t always do what it’s ‘supposed’ to. So, for a trader like me, Trade Unafraid’s ability to execute a plan is so powerful. It exits without a problem, and typically with a much smaller loss than I would have taken manually.” 

What do you think online investors are looking for?

Traders are looking for some kind of edge trading against machines that are better funded, less emotional, and faster than they are. When used properly, Trade Unafraid should protect traders from those emotional, account-killing decisions, like doubling down, holding beyond your stop . . . and all the other damaging moves that human traders are inclined to make.”

What do clients love about your product?

“We’ve all heard ‘Plan your trade, and trade your plan,’ but that can be difficult for some and far too coarse for others. A plan with three prices, an entry, a stop, and a target is fraught with emotional moments along the way. Trade Unafraid is the perfect balance of automation and manual trading. Even in the midst of a trade plan, the trader can step in and override anything about it far easier than in conventional trading tools. For example, in your standard trading tools, if you have an OCO bracket and decide you want to take a partial profit, there are multiple steps required to reduce the quantity of the bracket and create a new market or limit order to exit a portion. With Trade Unafraid, you simply click a button, and the software handles all of the order changes automatically.” 

Platform Screenshot Mine 

What technology was employed to build Trade Unafraid?

“The architecture is something special that we don’t get to talk about often.  Each user gets their own private server for performance and security.  Each server is located in New York, so people around the world have the benefit of their trades originating near the exchange. The server software is written in Java and makes heavy use of reactive streams for low-latency. The user interface, written in React, runs in a browser, so it is not limited by operating system.”

What do customers say about Trade Unafraid?

“We have some very enthusiastic users. Two-thirds of our beta testers became paying customers.”

These are some comments from our users:

Best solution in town :), and also very good support from Ethan and Lee!

I am excited to learn better how to manipulate the Trade Afraid software and to be able to put in orders that have multiple profit targets and a stopless all in one order is so amazing!!

With Trade Unafraid, I can see myself building my own trading robot that makes money without getting emotionally involved with trades. This is going to be huge in my opinion.  

What is your relationship with Tradier?

“Over the years that we have been developing Trade Unafraid, we have had the opportunity to interact with most of the Tradier founders and executive team. We have always found them to be accessible, supportive, and professional. There are some ways that I believe Trade Unafraid has pushed Tradier’s API beyond prior users’ needs, and we have found Tradier’s team to be responsive and agile in meeting those needs.”

Find Out More  

Tradier users can get their first two months of Trade Unafraid at the discounted rate of $50 per month. Simply enter the promo code TRADIER at checkout.

For more information about Trade Unafraid, visit their site or check out their YouTube channel to see the platform in action.

To learn more about how Tradier delivers trading capabilities to partners, developers, and traders, visit our site.


About Lee Grey 

Founder and CEO Lee Grey has worked in the world of enterprise software and integration since leaving avionics in 2000. Early in his software career, Lee published Option Insight, a popular retail options trading product. An electrical engineering summa cum laude graduate from Georgia Tech, he has worked on complex software systems as varied as flight simulators, avionics, and large financial systems. Lee has also spent substantial time implementing several algorithmic trading systems.


Market Report New highs coming
By Todd Horwitz on Jun 6, 2021 at 7:27:40 AM

 Market Report New highs coming



Todd Horwitz Chief Strategist

Be Prepared not Surprised.

Here we go again, markets headed for new highs. The rally rolls on with the lousy jobs on Friday adding fuel to the run higher. All expectations are the FED will continue with cheap money and basically 0 FED funds cost. It only proves that the FED is clueless and once will be wrong.

Last week markets came of the deck and came within one percent of all time new highs. Across the board we see all indices withing spitting distance of records. Many will give reasons that the markets will go lower however, the trend is up and there is no reasonable belief that this rally will fail.

Friday’s Jobs number was pathetic into a market that jobs should be exploding. The economy is opening and there should have been over a million new jobs. The problem here is the stimulus and lack of desire for many to go back to work. This is a sad state when government pays people with taxpayer dollars which keeps them from working.

The bullish symbols have had a little shake up with COST reversing directions from bearish to bullish. QQQ, TME, SPX and AAPL round out the top five. On the Bear side we see SPY, NKE, XLE, TWLO and PTON. It appears that tech is once again leading the way. Look for a record next week on light volume.

During this record run in prices long Calls has been the number one strategy each week for a record amount of time. As we look at the top 5 strategies for last week the top five were all bullish. The top five were, long calls, Bull Put Spreads, Bull Puts, Bull call Spreads and Call calendars. With the falling VIX markets are expected to continue higher.

As traders and investors, we have one thing to remember, follow the trend of the market. Be patient disciplined and leave your emotions out. The most important thing to remember is money management and self-control. 

Todd “Bubba” Horwitz

Market Report: Bulls Take back Control
By Todd Horwitz on May 23, 2021 at 1:06:01 PM

 Market Report: Bulls Take back Control



Todd Horwitz Chief Strategist

Be Prepared not Surprised.

For the past couple of weeks, the bears looked like they were going to take control of the markets. Once again, they failed, and the bulls are clearly in charge. There are many questions that must be answered, will the markets reach new highs? Can the cheap money and stimulus continue to drive markets higher? When will the bubble pop?

There are many reasons to believe this market will fall apart however the market is never wrong. For now, the markets want to go higher, nothing else matters. The FED continues to create new money to satisfy old debt which is the same as a Ponzi scheme. Remember, markets are driven by money and the money is buying.

On the option side call buyers continue to lead the markets followed by more bullish strategies, naked put selling, bull put spreads and call calendars. The VIX is falling creating more bullish sentiment and complacency. We know that at some point the rally will end but the street is full of those who thought they could predict what will happen next.

The top bullish symbols are a mixed bag from all indices including QQQ, TSLA, SQ, IWM and FB. The bears are led by SPY, COST, PTON, MSFT and USO. The mix on both sides of the markets indicate this rally is broad and could be headed to new highs.

As traders and investors, we have one thing to remember, follow the trend of the market. Be patient disciplined and leave your emotions out. The most important thing to remember is money management and self-control.  

Todd “Bubba” Horwitz

Market Report: Inflation is Transitory
By Todd Horwitz on May 9, 2021 at 10:34:51 AM

 Market Report Inflation is Transitory



Todd Horwitz Chief Strategist

Be Prepared not Surprised.

Another week and more new highs. If you haven’t noticed that market recognizes no bad news as witnessed by Friday’s jobs number. We saw one of the worst job numbers in years with a rising unemployment rate. However, the bad number is likely to keep the cheap money rolling and the FED rates at zero.

On top of a bad jobs number the FED now has a new word for the unrecognized spiking inflation. The word is transitory which is their way of keeping rates at zero and missing their moving target of inflation. Add to the mix the ridiculous stimulus and employers can’t find people to work. All of this adds up to new highs in markets.

The option market basically stayed the same with call buyers leading the way followed closely by bull put spreads. The VIX continues to drop because of the cash secured puts and covered calls being sold. Out of the top 10 strategies only three lead to a bearish sentiment. The option market continues to signal more new highs to come.

What is surprising is the leadership that continues to propel markets higher. Although the Nasdaq was lower last week the top of the list of bullish symbols continue to be tech related. The top five are AAPL, DKNG, MSFT, QQQ and AMZN. The bear side is being led by SPY, XLF, VXX, ZM and PTON.

This is a strange market based on the leadership but every week we see more new highs. The message the market is sending is the same, there is nowhere else to go, and investors will continue to chase yield. Don’t try and pick the top, go with the flow until something changes.

Todd “Bubba” Horwitz

Noted investor educators, OptionsANIMAL announces the upcoming launch of Trader Oasis: a redefining commission-free investor experience that delivers mentorship and tailormade active trading features.
By - Dan Raju, CEO at Tradier on May 4, 2021 at 11:51:36 PM

OptionsAnimal enters the retail active trader market to challenge existing legacy brokerage platforms.   


Charlotte, NC, May 4, 2020:   Popular educator and mentors, OptionsANIMAL, today announced a partnership with Tradier to launch their upcoming offering, TraderOasis. Trader Oasis is a totally unique stock and options trading platform that combines features based on decades of trader feedback. The launch of Trader Oasis will not only deliver custom features such as advanced volatility analysis, daily market commentary, trading ideas, and unparalleled risk analysis, but it will eliminate per contract commission fees that result in massive friction and costs for retail traders.

OptionsANIMAL has been helping traders with capital preservation, wealth creation, and has empowered them to take control of their own lives and reach their investment goals. The OptionsAnimal team and its Founder and CEO, Greg Jensen, are extremely popular among investors for their structured approach to investing and being relentless advocates for them. The launch of Trader Oasis is intended to extend their existing offerings with tools that will not only provide an edge but also save traders on fees they have otherwise paid to legacy brokers for decades. 

The OptionsANIMAL online trading classes are designed to improve our students’ quality of life by helping traders achieve the necessary skills to protect assets and achieve mastery of the trading strategies.

"The team at TraderOasis has a trader-first mentality. After decades of educating students, we have a clear understanding of what inhibits retail traders and what we can do to take their trading to the next level." said Greg Jensen. "Launching our own trading platform with a unique balance of advanced features, content, real-time mentor collaboration, and combining that with a zero contract and commission execution fits into our overall goal of investor empowerment."

 "We are excited to be a part of this mission to partner with companies who believe in empowering investors with innovation and a strong sense of commitment. Trader Oasis shall provide a better alternative to Active Investors who are currently left to choose between the fairly basic mobile apps and the rigid legacy offerings" said Dan Raju, CEO of Tradier.

Please contact or visit 

About OptionsAnimal

OptionsANIMAL is a leading global investor educator that offers online trading classes designed to improve the quality of life of their students by helping them achieve the necessary skills to protect their assets, well-being, and to achieve mastery of options trading strategies.

About Trader Oasis

Trader Oasis Holdings LLC – Is a new trading platform that provides retail traders with the tools and knowledge to manage risk and leverage real-time market opportunities. Their leadership brings decades of professional experience teaching retail traders to be successful in any market trend. Trader Oasis Holdings LLC is based in Naperville IL and has a location in Pleasant Grove UT.

About Tradier Brokerage Inc.

Tradier Brokerage, Inc.—a member of FINRA and SIPCis an independent subsidiary of Tradier, Inc. The Brokerage API enables entrepreneurs, businesses, developers, and active traders to solve their trading and brokerage challenges using independent content and tool providers of their choice—at simple and competitive prices.


Market Report: Bulls Rule, markets continue higher
By Todd Horwitz on May 3, 2021 at 8:27:50 PM

Market Report: Bulls Rule, markets continue higher



Todd Horwitz Chief Strategist

Be Prepared not Surprised.

Two things have been very consistent for the last few months, call buying is leading the way and equities continue to make new highs. Many have tried to call the top and have been burned. The most important thing to remember is to follow the trend which is the path of least resistance.

Equites continue to rally on light volume which is consistent with a market grinding higher. The daily ranges continue to shrink which leads to a falling VIX and quiet markets. We are experiencing complacent markets that slows everything but does lead them higher.

We can’t predict the future which is why we play the current trend of the time frame which you trade. Different time frames can create different trends, but swing traders should always play the longer-term trend and that is higher. Obviously, there are different stocks and ETFs in bear market while the general market trend is up.

Another week the option markets was dominated by Call buying followed closely by Bull Put Spreads. Bullish strategies on the top of the board. There is some Put buying and some Covered call writing which is what is keeping the pressure on the VIX. More options are being sold to open versus bought to open.

With earnings season starting to wind down we still see tech as the leading bull symbols. The top 5 for the week were, AAPL, NIO, SNAP, AMD and TSLA. Bears have started to appear in MSFT, QQQ, VXX, SPY and IWM. It appears the bears are trying to take control but the odds favor failure and higher markets.

Todd “Bubba” Horwitz

Where Have the Meme Traders Gone?
By - Dan Raju, CEO at Tradier on Apr 27, 2021 at 2:40:20 PM

Click here for full  Dan Raju Article on NASDAQ.COM


Retail Stock Traders slow down a bit while Options Traders Continue to Roar.

- Dan Raju | CEO | Tradier

After being active in the retail trading space for over two decades, I would often call 2020 as the year that reset all expectations and redefined the market in ways we could never have imagined. Everything just changed every definition of size and trading habits we have grown to associate with over the years.

For instance, from February 2020 to February 2021, over 13 million new first-time funded brokerage accounts entered the market and 3x trading volumes became the new normal. Hypersensitive retail behaviors almost became mainstream. What was even more fascinating is that a new breed of individual investing had taken shape that posted and shared every fractional share trade and is eager to learn, express and connect with others. In many cases, the amount of socially posted content far outweighed the amount of underlying trading volume  The political climate and the uncertainties around the vaccine distribution continued to feed an already sensitive investor. The euphoric environments hit a peak with retail trading becoming the center of congressional hearings.  Options, that were traditionally an instrument of the advanced traders suddenly got massive retail adoption. Options overnight became a mass appeal trading instrument. Options Contract Volumes reached record heights. Hundreds of firms launched Options Trading Platforms that drove simplicity and education to retail investors. This helped and fast-tracked a lot of new and existing retail traders to graduate and start trading options.

All this seemed to change around March, 15th 2021. While the retail active options are growing steady and strong, We are seeing a very interesting trend where pure retail Stock Trading volumes are flattening up compared to their growing numbers up to Q1 2021. This is reflected in daily Average Trading volumes. The NASDAQ day Trading volumes indicate the average shares traded daily for the first two weeks of April are at 4.2B Shares/Day compared to the 7.4B Shares/Day in January. We at Tradier also a see a decline in the rate of growth of Equity related API calls too. 

On the other hand, retail options Trading is seeing a continuing boom. Options Trading volumes continue to grow at Tradier in line with the trend we see at the leading fellow options platforms.. Trading platforms that center their focus on options are being launched by entrepreneurs, traders and educators and grow by hundreds, if not thousands. Currently, we are seeing a 10-20% increase in API usage of the Options API month over month.

This discrepancy in behavior between equity and options traders is rooted in the type of customers who engage in trading those instruments. Because options traders are generally active traders, they generally end up being more analytical and research drive than early-stage investors. They are two main reasons why we are seeing a continuing boom in options volumes while there is a leveling off of equity trading is rooted:

  • Coming out of Lockdowns: It has been over a year since the pandemic took over our lives and more and more people are getting out of their homes, wanting to engage in social activities than ever before. There is an increase in a business requiring onsite presence during market hours. This trend is more likely to impact early-stage and younger investors who are overwhelmingly stock traders. The advanced active trader has been more consistent to his trading devices and habits before, during, and in a post-pandemic environment spend. Options is an instrument more widely adopted and practices by advanced traders.
  • Graduation During the Pandemic: A large number of new investors who entered the market starting in 2015 and those new players who jumped into the market during the pandemic have now graduated during to options trading. These traders continue to trade more options than ever before. The market changes and volatility also seem to more friendly to options strategies. A vast number of Educators, Tools and Platforms were launched during the pandemic, fueling the options volume growth.

This leaves us with a very interesting dichotomy where two essential sections of the same retail online market are showing polar opposite behavior. One that may change again depending on how we recover from the pandemic.


Market Report: Will markets ever go down again?
By Todd Horwitz on Apr 26, 2021 at 4:11:32 AM

Market Report: Will markets ever go down again?



Todd Horwitz Chief Strategist

Be Prepared not Surprised.

For months we have been witnessing a market that knows no bad news. Look at last Thursday when President Biden ran out the possibility of a 43.4% Corporates Tax. The initial reaction sent market sharply lower by Friday all bad news was gone and the S+P closed near record highs followed by the other three rallying strongly.

As we move into the new week there is no reason to believe that the rally is over. We are looking at a rally that has potential to extend farther than anyone thinks. Cheap money and the chase for yield will do that to investors. Remember, when bad news stalls markets and they go higher you are in a bull market. This run will last until it doesn’t, it’s that simple.

Long calls stayed on top of the leaderboard for the 22nd week in a row. The rest of the top five is more mixed with long puts moving into the number two spot. Followed by bear calls, bull put spreads and bull puts. The key to watch is the falling VIX which continues to disintegrate trading at 18. However, the actual trade value looks to be under 10.

The bullish symbols remain in the tech sector with the QQQ on top once again. Other symbols that continue with bullish activities are, AAPL, TSLA, AMZN and SQ. All four with earnings the next couple of weeks, which could be the reason for the bullish activity. Be careful with those symbols because they are inflated with the anticipation of earnings.

The bear list begins with AXP and includes the SPY, MSFT, AMD, VXX and DIA. What we can assume from the action is the bears symbols are Dow related which is consistent with a continuation of the bull market.

Always keep in mind that predicting markets is a fool’s game. Follow the trend and price action without opinion.

Todd “Bubba” Horwitz

By - Dan Raju, CEO at Tradier on Apr 20, 2021 at 4:11:35 PM

Leading brokerage and API platform provider appoints of Andre Norman, CEO of Rho Financial, as its SVP of Growth



Charlotte, North Carolina – April 21, 2021, Leading Online brokerage and API platform provider of the widely used "Brokerage in a Box" API for trading platforms, advisors, developers, and individual investors, today announced the appointment of Andre Norman as its SVP of Growth. In his new role, Andre will report directly to Tradier Chairman and CEO Dan Raju. Andre will be primarily will be responsible for all Tradier's Growth and Marketing functions. This announcement comes on the heels of Tradier's Acquisition of Rho Financial, which Andre had founded in 2018.   

Andre Norman brings to Tradier a deep sense of entrepreneurial leadership and passion for reaching out and appealing to Active Retail investors with the best of what Tradier and its ecosystem 20 plus partners can offer. Andre founded Rho Financial and launched its flagship Rho Mobile trading platform. Andre is a Mechanical Engineer by education and had held engineering roles at Lockheed Martin and Alstom earlier in his career.

To fill this critical leadership role, Raju explained, Tradier sought a Leader that understood an active retail investor and their constant needs. "Andre brings deep leadership experience and a strong track record of marketing products to retail investors," Raju said. "At a time where Tradier is experiencing record growth and has become a critical part of the retail infrastructure in the market, Andre will play a critical role in enhancing the Tradier brand and partner with Tradier API clients on their retail marketing initiatives."

"I'm extremely excited for the opportunity to join the Tradier management team and be a part of a group that is changing the way retail brokerage services are delivered," Norman said. "While expanding the Tradier products and brand, I'm looking forward to working and collaborating with Tradier partners on their marketing initiatives."

For more information, please reach 

About Tradier

Tradier's Brokerage platform and API's enable entrepreneurs, businesses, developers to rapidly create and offer embeddable investing to investor platforms, digital advisors and global firms who want to get access to the US Markets. Created by longtime tech developers, Tradier's APIs power third-party firms and developers to offer trading in all US listed securities and build research, analysis, web, social and mobile experiences as self-directed or digital advice(robo) platforms. 

About Tradier Brokerage Inc.

Tradier Brokerage, Inc. — a member FINRA and SIPC is an independent subsidiary of Tradier, Inc. Tradier Brokerage with its web, mobile, desktop and API platforms enables online investing and advanced trading for active traders, advisors and platform partners globally at simple and competitive prices. 

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